Fad Surfing In The Boardroom
Managing In The Age Of Instant Answers
Contributors
Buy from Other Retailers:
- On Sale
- Oct 7, 1996
- Page Count
- 272 pages
- Publisher
- Basic Books
- ISBN-13
- 9780201441956
Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.
