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The Total Package

The Secret History and Hidden Meanings of Boxes, Bottles, Cans and Other Persuasive Containers

The Total Package Open the full-size image

Contributors

By Thomas Hine

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On Sale
Aug 25, 1997
Page Count
304 pages
Publisher
Back Bay Books
ISBN-13
9780316365468

Today’s manufacturers have to create instant desire for their product, and this book shows how they play with people’s minds in an attempt to sell you another bar of soap or a box of cereal.

Genre:

Formats and Prices

Price

$21.99

Price

$28.99 CAD

Format

Trade Paperback

Format:

Trade Paperback $21.99 $28.99 CAD

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Thomas Hine

About the Author

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